This afternoon I attended a luncheon and ribbon cutting that officially kicked-off Tourism Week for the state of Iowa. Nancy Landess, State of Iowa Tourism Director, spoke at the Sioux City Convention Center about Iowa’s 6.3 billion dollar travel and tourism industry.
Here are a few things I learned at the event:
- The growth rate of tourism in Woodbury County is higher than the state growth rate, and the state of Iowa’s tourism growth rate is higher than the national tourism growth rate.
- Sioux City has partnered with the Iowa Tourism Office and created a television advertisement that plays in Chicago and Minneapolis markets.
- Current tourism promotions include discounts and prizes through Casey’s and the Iowa Lottery.
- Landess had many great things to say about tourism in Iowa and Sioux City in particular.
I checked out the Travel Iowa website and it’s definitely something to look into if you haven’t before. The site features just about everything you’ll need for a great vacation here in the state of Iowa. Find upcoming events, places to stay, even road and weather conditions all in one place. (The Casey’s and Iowa Lottery promotions can be found here as well) check it all out at www.traveliowa.com