Read more on "Marketing Monday" »
Here is your Monday Marketing tip:
Ask for testimonials
This is a great way to promote your business. Let others talk about your service, benefits, or good experience they had with your organization.
You can use employee and client testimonials on your Web site, blog, and promotional pieces.
Read more on "Chamber Trivia" »
What is considered to be the oldest structure in Sioux City?
Think you know…comment on this post with your answer for your chance at a great prize. Trivia questions will be posted each Friday with anwers and the winner announced the following Thursday.
Read more on "Your Questions Answered: Technology Transfer" »
The Professional Developers of Iowa Spring 2009 Conference is being held in Sioux City May 27-29. This afternoon I had the opportunity to get some questions answered by Kenneith Kirkland, PhD, Iowa State University Research Foundation, Inc. about technology transfer and its uses.
Q: What is technology transfer?
Kirkland: Technology transfer is the process of getting inventions to companies so that they can develop them into products.
Q: What is the link between economic growth and technology transfer:
Kirkland: Technology transfer provides opportunity for economic development in the state of Iowa. We have $84 million worth of products in Iowa from licensing provided by this process.
Q: How have you been working with the Siouxland Initiative?
Kirkland: They have been very helpful for ISU. Joseph has been helping us make contacts in Iowa and in getting people interested in licensing.
Kirkland and Joseph Wright, JD, Siouxland Initiative will be presenting on Technology Transfer from a University later this afternoon at the PDI Conference.
Read more on "Enhance Your Space: Plant A Tree" »
There are not many bad things you can say about trees. What, their leaves fall and it looks awesome and you can make piles and jump into them… Our community just wouldn’t look the same without trees around. Trees are sources of beauty, oxygen, shade, and even a good wind block. A treeless community just doesn’t look as attractive. Trees go hand in hand with homes and community landscapes.
To help make Siouxland more green and support the development of tree planting a committee has been put together of local community and business volunteers. The Trees For Siouxland Committee is a sub-committee of the Siouxland Chamber of Commerce. Committee members are working hard to spread the word about the need for planting more trees in Sioux City and surrounding areas.
Did you know that in the 1970s the Dutch Elm Disease killed a whopping 200 million trees. Today those trees would have been grown up producing oxygen, shade, etc. Planting trees is a great future investment. You might not realize the money that big ol’ Oak in your front yard is saving you on your utility bills till it’s gone. Also another bigger tree epidemic is the Emerald Ash Borer(Beetle), this problem is projected to take about 7.5 billion of our beautiful tree. As a community we need to plant beautiful healthy trees so that our children have something to lay in the shade under. Let Siouxlands kids grow up along with some beautiful trees.
The City of Sioux City has a list of recommended tree types for planting which include various: maples, oak, linden, and a few other species of trees. The Committee is also working with various businesses and organizations to create incentives to help homeowners plant more trees. More info on those plans will be announced at a later date.
For more information contact Vernon Meyer
Read more on "Positively Siouxland" »
Radio Update by Siouxland Initiative Executive Vice President, Chris McGowan.
Schools out for Summer
Track and Field Results
Read more on "Getting the Most of Their Chamber Membership" »
Hear how Expert Satellite (DIRECTV and WildBlue retailer) is putting their Chamber membership to work in their latest radio ad.
Read more on "Weekly Update" »
Don’t miss the Siouxland Chamber’s Weekly Update every Wednesday
Read more on "Do you YouTube" »
Here’s a good example of a Siouxland business using social media to promote their services. Goodwill Industries recently posted a video on YouTube about contract services they offer.
Does your organization want to give YouTube a try? email@example.com can help you get started.
Read more on "Social Networking: More Than Updates on What You ate for Lunch" »
Today I met with a business interested in learning more about social media. It’s exciting to see local groups jumping on the social networking bandwagon. Technology is constantly changing, but social networks are actually fairly easy to maintain once you get started.
Here are a few tips for starting social media at your business:
Read more on "Spotted around Siouxland" »
- Decide what your ultimate goal is before you start. Who do you want to reach? What information do you want to provide? What is your message?
- Determine which platforms will work best to convey your message. There are literally hundreds of programs out there. Some of the most popular (and free) include WordPress, Flickr, Twitter, Facebook, and YouTube.
- Before you join social networks make sure you have someone committed to updating them. Although it doesn’t take long, it is important to update your media at least once a day. If you’re only going to make a few posts a week you won’t see the results you’re looking for.
- Link, link, and then link again. Once you have all of your outlets up and running, don’t forget to link them to each other to increase viewer traffic. For example, include a feed with your Twitter updates on your blog.
- Don’t get discouraged. If you’re not familiar with these platforms they can be frustrating to understand at first. Email firstname.lastname@example.org to set up a social media meeting to learn more about what social networking can do for your business.
Siouxland Chamber Director of Investor Relations, Beth Trejo, and Social Media Intern, Sarah Thiele, spotted at Famous Daves
Want to see your face on our blog? We’re at local events and businesses looking to spot you, or send pictures of yourself out enjoying Siouxland to email@example.com