Here at the Chamber, we have been tweeting at Twitter for several months. We’ll be the first ones to admit that just about the time we start understanding what it all means, another rule, symbol or trend emerges. Now, not only is it important to learn Twitter, but the many applications that go along side this social media phenomenon. One of the comments that I hear most often is from businesses is “Why should MY company or business use Twitter, I don’t care who is [going to school to pick up the kids].” It’s true, there are many situations where Twitter can be a huge waste of time and not relevant to use during the workday. However, there are also a lot of very useful ways for businesses to take advantage of this free and viral marketing tool.
RT # @ ?!? What does it all mean? Mashable (a social media site) has put together the Twitter Guide Book. The guide offers resources for beginners to experts and covers topics such as managing your Twitter stream to promoting your business.
Beth Trejo, Director of Investor Relations, Siouxland Chamber of Commerce